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The Full-Stack Marketer

Weekly marketing strategies for in-house marketers and small marketing teams. Including Google Ads, social media, automation, and text marketing.

The 3 stages every customer goes through before buying

Hey Reader, ISO: Someone to help me run and write my newsletter... If you (or someone you know) are interested, please reply directly to this email. 🥞 📖 weekly read ↓ The 3 Stages of the Marketing Funnel Explained (and Why They Matter) Every Customer Moves Through a Funnel If you’ve ever wondered why some people just scroll past your ad while others are ready to buy, it’s because not everyone is at the same stage in their decision-making. That’s where the concept of the marketing funnel comes...

📱 If you don't have a text list, you're losing.

Hey Reader, 💥 Local Reviews Are the New Word-of-Mouth — But They’re Tough to Scale The truth? Most “just ask for a review” tactics leave you begging and yield low-quality feedback. 🔓 It’s time to flood your business with authentic 5★ testimonials. For the next 6 weeks, newsletter subscribers get exclusive access to my Local Reviews Booster Strategy — the exact system I use to help service-based businesses generate 50–100+ new reviews in 30 days. 👉 Grab lifetime access now for $75 — no...

✌️ 2 Google Ads Filters That Cut Costs Instantly

Hey Reader, 💥 Local Reviews Are the New Word-of-Mouth — But They’re Tough to Scale The truth? Most “just ask for a review” tactics leave you begging and yield low-quality feedback. 🔓 It’s time to flood your business with authentic 5★ testimonials. For the next 6 weeks, newsletter subscribers get exclusive access to my Local Reviews Booster Strategy — the exact system I use to help service-based businesses generate 50–100+ new reviews in 30 days. 👉 Grab lifetime access now for $75 — no...

☠️ Dead Conversions? Fix Them Now!

Hey Reader, 💥 Local Reviews Are the New Word-of-Mouth — But They’re Tough to Scale The truth? Most “just ask for a review” tactics leave you begging and yield low-quality feedback. 🔓 It’s time to flood your business with authentic 5★ testimonials. For the next 6 weeks, newsletter subscribers get exclusive access to my Local Reviews Booster Strategy — the exact system I use to help service-based businesses generate 50–100+ new reviews in 30 days. 👉 Grab lifetime access now for $75 — no...

📝 Using Google Keyword Planner? Here's how to...

Hey Reader, 🚨 New Client Promo — 50% OFF Google Ads Audit Your Google Ads shouldn’t feel like a money pit. If you’re spending more and seeing less, it’s not your fault. Most accounts are set up without strategy, oversight, or optimization. That’s where I come in. This month, I’m offering 50% off my complete Google Ads Account Audit. Use code: 50OFFAUDIT You’ll get: A 45-minute strategy call to align on your goals 3–5 hours of deep-dive auditing (I don’t skim!) A personalized report outlining...

⏸️ 3 Reasons You Never Pause a Google Ads Campaign

Hey Reader, 🔒 Would You Use a “Cloud Safe” to Organize & Back Up Your Family’s Most Important Info? A secure app where you can: Upload and store vital documents (IDs, insurance, property, passwords, etc.) Share access with trusted people if something happens Download everything to a flash drive or print hard copies Would you use something like this for your family? Yes No 📖 weekly read ↓ Why You Should Almost Never Pause a Performing Google Ads Campaign Google Ads isn’t just an auction...

👕 Did someone say t-shirts?

Hey Reader, 🚀 The Pro Full-Stack Marketer Is Live — First Edition Drops July 7 I’ve built a brand on giving away great free strategy. Now I’m raising the bar. 🔓 The Pro Full-Stack Marketer is my $5/month upgrade for marketers who want the real stuff: Deeper strategy breakdowns Unfiltered playbooks I use in the field 🧠 The first Pro edition drops July 7 — and it’s a big one:"Steal Conversions from Competitors (Legally)" This isn’t theory. It’s tested, applied, and proven inside service-based...

🙅🏻‍♀️ Stop Over-Managing Your Google Ads (Do This Instead)

Hey Reader, 🧨 Stop Guessing: Master Google Ads Lead Generation in Just 60 Minutes Most businesses waste months (and thousands of dollars) trying to crack Google Ads on their own — usually using default settings that burn money faster than they bring in qualified leads. 🔑 There’s a better way — and you don’t need an agency retainer to learn it. For a limited time, I’m giving my subscribers exclusive access to my Google Ads Lead Generation Course — a 60-minute, no-fluff training that distills...

🏠 The trade that changed my strategy

Hey Reader, 🚨 Google Ads Are About to Get Pricier — Don’t Let the Algorithm Burn Your Budget Google’s pushing more automation. That means less control for you and more money for them. But here's the thing: you don’t have to play by their rules. 🛑 On June 26, I’m pulling my Google Ads Hacks Guide — the one built from managing over $3.2M in local service-based ad campaigns. ✅ Want high-intent leads without wasting money on fluff clicks? ✅ Want to see what works without relying on Google’s...

🫆 Are your walk-in customers a marketing mystery?

Hey Reader, 🧨 Google Ads Are Getting More Expensive — But You Don’t Have to Play by Their Rules The truth? Google quietly pushes automated settings that drive your costs up… not your conversions. 🔓 It’s time to take back control. I’m giving newsletter subscribers exclusive access to my Google Ads Hacks Guide — the same proven strategies I’ve used to manage over $3.2M in service-based campaigns. 👉 Get it for just $29 — one-time, lifetime access No fluff. Just the tactics that lower ad costs...

Weekly marketing strategies for in-house marketers and small marketing teams. Including Google Ads, social media, automation, and text marketing.