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The Full-Stack Marketer

Weekly marketing strategies for small businesses with efficiency and effectiveness in mind.

🫆 Are your walk-in customers a marketing mystery?

Hey Reader, 🧨 Google Ads Are Getting More Expensive — But You Don’t Have to Play by Their Rules The truth? Google quietly pushes automated settings that drive your costs up… not your conversions. 🔓 It’s time to take back control. I’m giving newsletter subscribers exclusive access to my Google Ads Hacks Guide — the same proven strategies I’ve used to manage over $3.2M in service-based campaigns. 👉 Get it for just $29 — one-time, lifetime access No fluff. Just the tactics that lower ad costs...

💰 Not all payments are money-related

Hey Reader, 🚨 Google Ads Are About to Get Pricier — Don’t Let the Algorithm Burn Your Budget Google’s pushing more automation. That means less control for you and more money for them. But here's the thing: you don’t have to play by their rules. 🛑 On June 26, I’m pulling my Google Ads Hacks Guide — the one built from managing over $3.2M in local service-based ad campaigns. ✅ Want high-intent leads without wasting money on fluff clicks? ✅ Want to see what works without relying on Google’s...

🤑 Free isn't always for me.

Hey Reader, 🧨 Google Ads Are Getting More Expensive — But You Don’t Have to Play by Their Rules The truth? Google quietly pushes automated settings that drive your costs up… not your conversions. 🔓 It’s time to take back control. For the next 6 weeks, I’m giving newsletter subscribers exclusive access to my Google Ads Hacks Guide — the same proven strategies I’ve used to manage over $3.2M in service-based campaigns. 👉 Get it for just $29 — one-time, lifetime access No fluff. Just the tactics...

🏗️ Our scrap yard’s secret to 1K+ SMS subs

Hey Reader, Only 2 LEFT! - Free Google Ads Audits (Limited Spots) Every week, I share real-world marketing strategies, especially around Google Ads. But this week, I’m doing something different. 🎁 I’m giving away 3 2 FREE Google Ads Account Audits (Value: $1,275 — yours for $0) These are deep-dive audits I typically charge for, and they’re designed to help you: 🔎 Uncover wasted spend 💡 Find missed opportunities 🚀 Set your strategy up for long-term success If you’ve been running ads and feel...

🎥 Wasting your promo video? Run this $10/day Google Ads campaign

Hey Reader, Free Google Ads Audits (Limited Spots) Every week, I share real-world marketing strategies, especially around Google Ads. But this week, I’m doing something different. 🎁 I’m giving away 3 FREE Google Ads Account Audits (Value: $1,275 — yours for $0) These are deep-dive audits I typically charge for, and they’re designed to help you: 🔎 Uncover wasted spend 💡 Find missed opportunities 🚀 Set your strategy up for long-term success If you’ve been running ads and feel results should be...

🙅🏻‍♀️ Avoid These Top 3 Google Ads Conversions Mistakes

Hey Reader, Google Ads is hard to learn. But they don't have to be. NOW OFFERING: 2-Month Coaching for Google Ads Management Enroll today 👉 📖 weekly read ↓ The Top 3 Conversion Mistakes Costing You Google Ads ROI Why Conversions Are the Backbone of Your Google Ads Strategy Conversions aren’t just “nice to have”—they are the north star for your campaigns. They tell Google what matters. They guide Smart Bidding. They determine what success looks like. Here’s the kicker: 🔍 Most small business...

👵🏼 Have older parents? Read and share this now

Hey Reader, Google Ads are costing more money. The problem: Google is implementing auto-recommendations that cause your account to SPEND MORE. Beat the system and manage your ads with more cost-effective solutions. Enroll in my 1-hour Google Ads Course 👉 📖 weekly read ↓ Don’t Get Fooled: AI Scams Are Targeting People You Love AI is changing marketing—but it’s also changing scams. The same tools we use to create content and automate emails can be used to steal identities, clone voices, and...

💸 Careful, your ads may be wasting spend.

Hey Reader, When was the last time you made changes to your Google Ads? This week This month This quarter I can't remember Ready for an account refresh? Book an audit for $325 (75% OFF) 🟢 Paid ads aren’t going away.In fact, in 2023, Google generated $305.6 billion in ad revenue. That's 77.8% of their total earnings. Google needs ads to survive. Oh, and a judge just said that it’s a monopoly. 📖 weekly read ↓ CPCs Are Climbing — Here's How to Stay Profitable Anyway If you’ve been running...

📆 How I manage my time freelancing

Hey Reader, Wondering how to improve your Google Ads? It could be something as simple as setting the right negative keywords. It could also be your targeted audience. It could be that your ad copy is bad. Or your landing page needs optimization. Lucky for you, I can help with all that. Book a FREE call with me 👉 📖 weekly read ↓ How I Balance Freelance Work With a Full-Time Job (Without Burning Out) As a freelance marketer with a 9–5, I’ve spent the last few years experimenting with ways to...

🤦🏻‍♀️ how one Google review started my freelancing

Hey Reader, Marketers 10 Years Ago: Give us your email address! Marketers Today: Give me your phone number! Did you know? SMS campaigns have a 99% open rate! That's better than the 20-30% open rate for emails. I have trusted Slick Text for my SMS marketing since 2021. Try it out for yourself 👉 📖 weekly read ↓ Why I Still Freelance (Even With a Job I Love) In 2013, I started a freelance business because of a Google review. Not because someone left me a bad one—but because I watched a company I...

Weekly marketing strategies for small businesses with efficiency and effectiveness in mind.