The Full-Stack Marketer

Hey Reader, 🚨 Google Ads Are About to Get Pricier — Don’t Let the Algorithm Burn Your Budget Google’s pushing more automation. That means less control for you and more money for them. But here's the thing: you don’t have to play by their rules. 🛑 On June 26, I’m pulling my Google Ads Hacks Guide — the one built from managing over $3.2M in local service-based ad campaigns. ✅ Want high-intent leads without wasting money on fluff clicks? ✅ Want to see what works without relying on Google’s...

Hey Reader, Only 2 LEFT! - Free Google Ads Audits (Limited Spots) Every week, I share real-world marketing strategies, especially around Google Ads. But this week, I’m doing something different. 🎁 I’m giving away 3 2 FREE Google Ads Account Audits (Value: $1,275 — yours for $0) These are deep-dive audits I typically charge for, and they’re designed to help you: 🔎 Uncover wasted spend 💡 Find missed opportunities 🚀 Set your strategy up for long-term success If you’ve been running ads and feel...

Hey Reader, Google Ads is hard to learn. But they don't have to be. NOW OFFERING: 2-Month Coaching for Google Ads Management Enroll today 👉 📖 weekly read ↓ The Top 3 Conversion Mistakes Costing You Google Ads ROI Why Conversions Are the Backbone of Your Google Ads Strategy Conversions aren’t just “nice to have”—they are the north star for your campaigns. They tell Google what matters. They guide Smart Bidding. They determine what success looks like. Here’s the kicker: 🔍 Most small business...

Hey Reader, When was the last time you made changes to your Google Ads? This week This month This quarter I can't remember Ready for an account refresh? Book an audit for $325 (75% OFF) 🟢 Paid ads aren’t going away.In fact, in 2023, Google generated $305.6 billion in ad revenue. That's 77.8% of their total earnings. Google needs ads to survive. Oh, and a judge just said that it’s a monopoly. 📖 weekly read ↓ CPCs Are Climbing — Here's How to Stay Profitable Anyway If you’ve been running...

Hey Reader, Marketers 10 Years Ago: Give us your email address! Marketers Today: Give me your phone number! Did you know? SMS campaigns have a 99% open rate! That's better than the 20-30% open rate for emails. I have trusted Slick Text for my SMS marketing since 2021. Try it out for yourself 👉 📖 weekly read ↓ Why I Still Freelance (Even With a Job I Love) In 2013, I started a freelance business because of a Google review. Not because someone left me a bad one—but because I watched a company I...