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The Full-Stack Marketer

Tested strategies that work for in-house marketers and small marketing teams — so you don’t waste time, including Google Ads, social media, automation, and text marketing.

🚀 Can $20/day ads actually work?

Hey Reader, 🧨 Google Ads Are Getting More Expensive — But You Don’t Have to Play by Their Rules The truth? Google quietly pushes automated settings that drive your costs up… not your conversions. 🔓 It’s time to take back control. 🎯 Ideal for: ✔ Local business owners ✔ Freelancers running client accounts ✔ In-house marketers fed up with wasted spend $75.00 (Updated 2025) Best Google Ad Hacks for Service-Based Businesses Unlock Proven Strategies to Boost Leads & ROI in Just 2 Weeks Are you a...

⚡ My simple Monday.com setup

Hey Reader, Most small teams overcomplicate project tools. Monday.com makes it simple: one dashboard, repeatable templates, and smart automations that save hours every week. I don't work without... Monday.com Your one-stop shop for everything project management. Sign Up Today → 📖 weekly read ↓ How I Organize Client Work in Monday.com (Without Drowning in Boards) Most small teams overcomplicate project tools. They spin up too many boards, add too many apps, and eventually spend more time...

🚫 3 Google Ads Mistakes Killing ROI

Hey Reader, 👉 Want me to review your Google Ads personally? This week only, I’m offering a 1-time Google Ads Audit. I’ll break down where you’re wasting budget and how to fix it. Spots are limited — grab yours here: $450.00 Google Ads Account Audit Start Optimizing Your Account Are your Google Ads campaigns underperforming? Do you want a clear strategy to reduce ad... Read more Book Your Account Audit → 📖 weekly read ↓ Stop Wasting Clicks: The 3 Most Common Google Ads Mistakes Google Ads can...

👋 Goodbye doesn't mean it's over.

Hey Reader, Looking to level up your paid ads? Schedule a call with me→ 📖 weekly read ↓ The Client I Almost Didn’t Land Back in April, someone DM’d me on 𝕏 asking if I offered consulting for their agency. We had a few good conversations, including one about whether I’d share some of my Google Ads strategies. But the timing wasn’t right, and we left things on good terms. Most people stop there. I didn’t. Here’s What I Did Instead A month later, I casually checked in on 𝕏 — nothing more than...

🔀 Leaders: You Need To Learn To Adapt

Hey Reader, Recently, I doubled the number of my Google Ads clients. 🧰 I can't take on double the work without ONE tool in my toolbox. Monday.com - it's my go-to for all projects Read more about how I use it → 📖 weekly read ↓ What Leadership Really Looks Like Day-to-Day Leadership Isn’t What You Think At our scrap yard, we’ve recently been training some of our key team members in leadership. On the surface, that might sound like we’re giving them authority. But what it’s really done is start...

The 3 stages every customer goes through before buying

Hey Reader, ISO: Someone to help me run and write my newsletter... If you (or someone you know) are interested, please reply directly to this email. 🥞 📖 weekly read ↓ The 3 Stages of the Marketing Funnel Explained (and Why They Matter) Every Customer Moves Through a Funnel If you’ve ever wondered why some people just scroll past your ad while others are ready to buy, it’s because not everyone is at the same stage in their decision-making. That’s where the concept of the marketing funnel comes...

📱 If you don't have a text list, you're losing.

Hey Reader, 💥 Local Reviews Are the New Word-of-Mouth — But They’re Tough to Scale The truth? Most “just ask for a review” tactics leave you begging and yield low-quality feedback. 🔓 It’s time to flood your business with authentic 5★ testimonials. For the next 6 weeks, newsletter subscribers get exclusive access to my Local Reviews Booster Strategy — the exact system I use to help service-based businesses generate 50–100+ new reviews in 30 days. 👉 Grab lifetime access now for $75 — no...

✌️ 2 Google Ads Filters That Cut Costs Instantly

Hey Reader, 💥 Local Reviews Are the New Word-of-Mouth — But They’re Tough to Scale The truth? Most “just ask for a review” tactics leave you begging and yield low-quality feedback. 🔓 It’s time to flood your business with authentic 5★ testimonials. For the next 6 weeks, newsletter subscribers get exclusive access to my Local Reviews Booster Strategy — the exact system I use to help service-based businesses generate 50–100+ new reviews in 30 days. 👉 Grab lifetime access now for $75 — no...

☠️ Dead Conversions? Fix Them Now!

Hey Reader, 💥 Local Reviews Are the New Word-of-Mouth — But They’re Tough to Scale The truth? Most “just ask for a review” tactics leave you begging and yield low-quality feedback. 🔓 It’s time to flood your business with authentic 5★ testimonials. For the next 6 weeks, newsletter subscribers get exclusive access to my Local Reviews Booster Strategy — the exact system I use to help service-based businesses generate 50–100+ new reviews in 30 days. 👉 Grab lifetime access now for $75 — no...

📝 Using Google Keyword Planner? Here's how to...

Hey Reader, 🚨 New Client Promo — 50% OFF Google Ads Audit Your Google Ads shouldn’t feel like a money pit. If you’re spending more and seeing less, it’s not your fault. Most accounts are set up without strategy, oversight, or optimization. That’s where I come in. This month, I’m offering 50% off my complete Google Ads Account Audit. Use code: 50OFFAUDIT You’ll get: A 45-minute strategy call to align on your goals 3–5 hours of deep-dive auditing (I don’t skim!) A personalized report outlining...

Tested strategies that work for in-house marketers and small marketing teams — so you don’t waste time, including Google Ads, social media, automation, and text marketing.